Alibaba expected to rake in record $20 billion in Singles’ Day sales this Friday
On Singles’ Day last year, held on November 11 and “featuring awkward appearances from James Bond and Frank Underwood,” Alibaba sold $14.3 billion in merchandise. This year, the company wants to expand China’s official online shopping holiday even more, with appearances by Katy Perry, OneRepublic and Kobe Bryant.
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Joanna Chiu of Agence France Presse and Lucy Hornby of the Financial Times discuss gender representation in China expertise; also, the public list of female China specialists they created to get more women quoted in the media and speaking on discussion panels.
Apr 27, 2017