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Sinica, TechBuzz China, and our 6 other shows are the undisputed champs of China podcasts. Listen now.

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The China Marketing Podcast is a weekly podcast featuring in-depth conversations with industry experts, influencers, and Chinese consumers about the latest consumer, product, and marketing trends in China. Each week we aim to bring you tactical and thought-provoking content that will help you grow your business in China. The podcast is hosted by Lauren Hallanan, a Chinese social media marketing consultant, author, and speaker focusing on influencer marketing, live streaming, and the rise of Chinese domestic brands.
ABOUT THE HOST: Lauren Hallanan is the Head of Marketing at Chatly and a Chinese social media marketing expert focusing on influencer marketing, live streaming, and the rise of Chinese domestic brands. She is the co-author of the Amazon bestselling book "Digital China: Working with Bloggers, Influencers, and KOLs", host of the China Marketing Podcast and creator of the China Marketing Insights newsletter and WeChat account. On top of that she runs www.chinalivestream.com, which she originally started as a way to document her journey of becoming a popular streamer with over 400K Chinese fans. She lived in China for 8 years and is fluent in Mandarin.

How to build and retain a Chinese team with Elisa Harca, CEO of Red Ant Asia

In this episode of the China Marketing Podcast, Lauren and her guest discuss a topic that has never been talked…

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The secrets behind a fast-growing Chinese DTC brand

The rise of Chinese domestic brands is one of the defining business stories of the last decade. Listening to Mia…

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Online under lockdown: How brands and businesses can navigate the coronavirus epidemic

Photo credit: Getty Images With China on lockdown due to the COVID-19 epidemic, offline retail is nearly nonexistent and ecommerce…

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Breaking down China’s male beauty trend

In 2019, male beauty and skincare was one of China’s fastest-growing consumer product segments. In fact, data from Euromonitor shows…

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Three key China marketing trends for 2020 with Qumin founder Arnold Ma

This week’s guest is Arnold Ma, the founder of Qumin, a Chinese digital marketing agency with a mission to open…

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Is ecommerce livestreaming in China a good fit for your brand?

This episode features Ron Wardle, CEO of a multi-award winning China e-commerce trade partner and digital marketing services agency, who…

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